new report on voter mobilization from the Black Youth Project

The Black Youth Project has released an important report entitled “Youth, Race, and Voter Mobilization” (PDF). Some points that caught my eye:

Being contacted about an election strongly predicts voting. Young people who are contacted are 15%-30% more likely to turn out. (This statistic is consistent with our own research. Part of the reason may be that people who are already registered or who are socioeconomically advantaged are more likely to be contacted. But randomized experiments have also found that being encouraged to vote has a positive impact on turnout.)

The Republican Party has historically been much more likely to contact young people than the Democratic Party, although theĀ  gap favored the Republicans by only two points (within the margin of error) in 2008.

Both parties have become more likely to contact young people, andĀ  both parties are most likely to contact African American youth. Thus African American youth were the most contacted racial/ethnic group in 2008–and had the highest turnout rate that year.

The fact that 30% of young African Americans reported being contacted by the GOP is surprising, especially because they voted overwhelmingly for the Democrats. The most widely reported examples of the GOP “contacting” Black youth were negative: robocalls designed to suppress turnout. Perhaps the Republicans deserve more credit than those stories imply, or perhaps some of the GOP contacts that young African Americans reported were negative.

I was under the impression that political activity was channeled through the Obama campaign to an extraordinary degree in 2008, to the detriment of independent grassroots political groups. In fact, 18 percent of youth were contacted about the election by non-party organizations, the same rate as in 2004 and much more than a any time in the previous two decades. Of those who were contacted by non-party organizations, young African Americans were especially likely to receive contacts from churches (21%), friends (21%), and neighborhood and community organizations (17%). The finding about friends is consistent with our research that political discussion is particularly common among working-class, urban African Americans.

The Black Youth Project draws a clear conclusion from its research. Black youth will vote if contacted. Their 2012 turnout will depend on whether the parties, campaigns, and independent groups choose to talk to them. In turn, that could affect the outcome of the election.

This entry was posted in 2012 election on by .

About Peter

Associate Dean for Research and the Lincoln Filene Professor of Citizenship and Public Affairs at Tufts University's Tisch College of Civic Life. Concerned about civic education, civic engagement, and democratic reform in the United States and elsewhere.